The
horror in your patient’s eyes says it all. You accidentally uttered
words you should never say in front of unsuspecting patients.
The
second you said what you were thinking out loud you knew you’d messed
up. Not only did you see the surprise in the patient’s eyes, but in
other team members’ eyes as well. This has happened to the best of dental professionals. Hopefully, everyone learns a lesson from the slip-ups and won’t do it again.
“What
should the dental team never say or do in front of patients?” Let’s
start with the №1 answer sent from dental professionals in all office positions — OOPS! Oh, no! Oh s**t! Oh my…I’ve never seen that before.
Stop saying words like this, it makes your patients distrust you.
STOP BITCHING AROUND:
“ The dental work your previous dentist has done in your mouth is terrible.”
Why
would you say that to a patient? It’s a strict NO-NO. Whenever you say
things like this about a dental surgeon, it leaves an impression that
you are not supportive of your own fraternity and …you will talk about
things like this beyond your patients back (he might imagine you say —
“he is a terrible patient”).
If you can’t say something good, SHUT UP, but don’t hurt feelings:
Imagine
when you are in pain and the staff in hospital mistreats you or your
loved one. Would you ever go back to that hospital, that doctor no
matter how good they are?
Words of Appreciation matters :
Instead
of saying “Sorry for the wait” , say thank you for waiting so
patiently. I appreciate how well you are following my instructions. Gift
your patients a care package, a coupon when you see they are regulars,
something to make them feel appreciated when they refer more patients to
you.
Be genuinely Concerned:
We
haven’t seen you in a long time? Is everything ok? A patient of mine
was one of the most cooperative and happy patients that I have ever met.
She was going for BPS dentures, always on time, I and my staff used to
wait for her. By her 3 rd appointment, she started coming late, forced
smile, sad puppy eyes. We could clearly make out there was something
wrong with my patient. She didn’t say much but we got the point that she
was going through some family crisis. By the fifth appointment, she wanted the cheapest set of dentures which we had. On poking further, she
explained that her husband lost his job, the grown-up kids denied
support and the old couple was left alone in the world. Our clinic
supports old age homes and orphanages, I spoke to the caretaker who was
thrilled to have Jaya’s Husband on board as a manager for the premises.
She thanked our staffed with tear-filled eyes, saying that my staff was
genuinely concerned about her well being.
Hire compassionate people:
People
who cannot empathise with patients in pain cannot be left with patients
and are naturally, not a good fit for a healthcare organization,
prioritizing tik-tok videos and Facebook over patients leave a negative
impact on the caring ambience you are trying to create. Imagine a
patient in pain who is waiting for his appointment, your receptionist
instead of assuring him about the treatment is busy listening to
Bhojpuri songs. Teach your staff to be courteous, compassionate,
professional and most of all kind.
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